"Ahh, Scanian energy…" Kraftringen, the energy company in south of Sweden, are in the very forefront of developing tomorrow's sustainable energy. Focusing on effective and responsible local energy solutions in combination with digital and technical services.
Following an extensive energy crisis people have started to realize the not unlimited resource of energy. Especially in the south of Sweden, where the crisis hit the hardest.
In order to communicate their homegrown and sustainable energy a rebrand were aired with TVCs, SoMe, display and OOH that put those precious electrons in the limelight.
Ahh, they are truly magic!
Director: Mauri R. Chifflét/Slutet är Nära.
TVC 20s — Guy at home
TVC 20s — Hoverboarder
TVC 20s — night baker
Outdoor campaign outtake